Turning door knocks into a scalable digital sales engine

Traditional solar teams relied on 100°+ door-knocking—hard to scale and resource heavy. We replaced canvassing with a digital-first funnel. :contentReference[oaicite:4]{index=4}

What we did: Google survey lead form + targeted Facebook/Google Ads; later a dedicated funnel site to pre-qualify and convert. :contentReference[oaicite:5]{index=5}

$7/day social + reviews → from near-shutdown to thriving

A local plumber had no presence or pipeline. We launched Meta ads at **$7/day** and built a review engine to raise GBP visibility and trust. :contentReference[oaicite:6]{index=6}

Breakthrough: Phone ringing in 48 hours; 8–11 jobs/day, each $700+; 600+ 5-star reviews in a year; scaled from solo to fully staffed. :contentReference[oaicite:7]{index=7}

Search + LSA + 2-step quote funnel = predictable move pipeline

We replaced marketplace leads with owned demand: 2-step quote funnel, split Search/LSA, negatives, dayparting, retargeting, call tracking, and review engine. :contentReference[oaicite:8]{index=8}

Rural demand → routed installs across multiple states

We built an installer-agnostic system: high-intent Search, 2-step quiz funnel that routes by ZIP, call-first IVR & tracking, geo dayparting, Meta retargeting, and review/photo engine. :contentReference[oaicite:9]{index=9}