We build profit-first lead engines for blue-collar businesses.

FieldLine Digital turns smart, modest ad spends into booked calendars using high-intent Google traffic, conversion-ready landing pages, and instant follow-up. Proof over promises—every dollar has a job.

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Total Leads

88k+

Impressions

8m+

Avg CPL (Search)

$22–$45

Markets Served

40+

What we stand for

Profit > Vanity

We measure revenue, cost per booked job, and payback time—not likes or impressions. Every decision is tied to profit.

Speed to Lead

Missed-call text back, 2-way SMS, and tight routing. Fast response wins estimates and lowers CPA.

Own the Demand

Stop renting leads from marketplaces. Search + LSA + landing pages put your name on every call.

Why FieldLine is different

Blue-collar focus: HVAC, roofing, plumbing, electrical, moving.
Search & LSA first: high intent beats interruption every time.
Conversion pages engineered for calls & booked estimates.

Real-time dashboards: CPL, call quality, win rate, revenue.
Negative keywords, day-parting & radius controls from day one.
Playbooks from $5/day tests to million-dollar pipelines.

How we work

Discovery

Service area, margins, crew capacity, and your “no-go” jobs—so we only chase profitable demand.

Launch

Search & LSA campaigns, conversion pages, tracking, and instant follow-up—live in 7–14 days.

Scale

Double down where the numbers prove it. Budgets move only when booked revenue grows.

Milestones

2021–22

Built core playbooks with early HVAC & plumbing partners and stitched the reporting stack.

2023

Expanded into moving & roofing; layered in LSA dispute workflows and review engines.

2024

88k+ leads generated across 40+ markets; average CPL tightened while revenue scaled.

FAQ

How fast can we launch?

Usually 7–14 days including tracking, landing pages, LSA verification, and campaigns.

Do you need long contracts?

No long lock-ins. We earn it monthly with transparent numbers and booked jobs.

Which channels do you use?

Google Search & LSA first. Meta retargeting for lift only if it reduces CPA.

How do you report results?

Live dashboards with leads, booked rate, CPL, close rate, and revenue—updated daily.

Ready to build a pipeline that pays for itself?